A business plan is a blueprint that details what a business or business idea is, what is expected of the business, how management intends to get the company to succeed, and above all, the specific reasons why it is expected to succeed. Developing a business plan is not only important to raise money / capital, it also serves as a useful opportunity for an entrepreneur to:
By crystalising the entrepreneur's thoughts and committing them to paper, the feasibility, strength and weakness of the business can be evaluated and specific factors that will determine the company's success can be identified.
In addition, to raise funding from venture capitalist or financier, the entrepreneur would also need to demonstrate:
In relation to Business Plan / Pitch to Potential Angel Investors, DocPro has the following documents:
An outline of a full business plan to potential angel investors / incubators to seek funding.
A pitch to potential angel investors with a full checklist on topics and issues to prepare.
A simple outline of a pitch to potential angel investors to seek funding.
A form of feasibility study for a foreign investor setting up a new company and making an investment in a new country.
Look Professional. Pitching begins at the Entrance (the moment you walk into the room). Stand and sit up straight, good and open posture, feel confident. Make sure your body language matches up with your pitch. Smile and shake hands confidently. Give and receive compliments politely. Be the most likeable person – pitching is never successful if you are not likeable.
Prepare a few simple slides for the presentation. Include only keywords and graphics.
Don’t put too many words in the Presentation. Do not read from the slides.
Practice your tone – not too high pitch, nor monotone. Speaks slowly and confidently. Try to limit your accent – get a voice coach if necessary. Bear in mind that most people can say 100-120 words per minute. Keep your presentation to no more than 15 minutes.
Prepare a short story if possible. A story that relates to how and why you are starting on this project. Be interesting, relevant and to the point. A story can make a boring business interesting.
Be simple – do not give everything to people in one go. Give people less information so that they would ask for more. Think of it as a movie trailer instead of the actual movie. Keep it to a few sentences so that your audience can paraphrase and repeat it to others. Use Metaphor and Analog to help people to remember it.
Keep your enthusiasm for the project and make it interesting for others. What would the world be like with your business? How do people benefit from your business? What problem is it trying to resolve? Make your business sounds important and interesting.
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